My platform workbook is now in its third edition with a new cover design (thank goodness) and title.
The PDF workbook formerly known as Build Your Author Platform, which originally appeared as part of Writer’s Digest’s Build Your Author Platform Kit last September, is now retitled Discover Your Platform Potential.
Much better, right?
The snazzy cover design is thanks to my husband, Jason Katz.
Everyone who had already ordered a copy has now received their updated version.
Here are few of my favorite short excerpts from the workbook:
Remember: Your platform is not your anxiety and fears made manifest. Readers are not interested in your neuroses writ large…Your platform is like a multimedia garden, which is always in a state of growth. (page 2-3)
You’re not just serving readers in general. You need to figure out who your readers are specifically and seek those specific kinds of people out and then serve them more deeply. (page eight)
Don’t just try to sell a book. Don’t just try to make a buck. Aim to serve your readers today, tomorrow, and down the road. (page 11)
You are not a type of mayonnaise. No matter how cool you are, you are not a toy. And even if you want your name to become as widely known as Coke, people will treat you like a person not like a soda. (page 14)
Establishing your name as belonging to a person who is a force within a particular field is key for writers. In fact, your name and what it’s worth is probably the most important aspect of your platform present and future. (page 14)
If you would like to learn more, please visit my Discover Your Platform Potential page.